July 22nd Event

This event is now fully booked. Please click here to contact Mike Forster if you would like a similar event to be re-run at a future date.

How to Capitalise on Internet Marketing

Internet Marketing – How to capitalise on this potentially powerful marketing device, drawing on the experience of both developers and users.
 
We are fortunate to be joined by two local business people who have extensive knowledge in this area. Fin Carson of CMS has many years experience of designing effective, internet based, marketing strategies and has extensive knowledge regarding key areas such as the structure, design, ergonomics and optimisation of web sites.
 
Helen Fenby of Cream o' Galloway, a local company which not only plays a major role in the local economy but also markets it's products internationally, will talk about the importance of internet marketing in the promotion of the company's products and activities. 
 
The venue will be The Aston Hotel, Crichton Campus, Dumfries, DG1 4ZZ. See interactive map for exact venue location. Please note, this map may take a few seconds to load into your browser window.

17:30 – 18:00      Tea/Coffee
18:00 – 18:30      Talk
18:30 - 19:30       Discussion
19:30                  Buffet and refreshments

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About Finlay Carson

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Finlay is a director of CMS, a locally based IT firm which started trading 20 years ago primarily to the agricultural sector. The nine employee team now provide IT services, including support services, hardware, software, networking, website and database design to large and small companies across the country.

As one of the region’s first web design companies, CMS has closely followed the various trends in web design and website promotion producing sites for a broad range of clients across Dumfries and Galloway and beyond, most recently the new campaign site for Destination Dumfries and Galloway, createscape.co.uk.

CMS recognise the growing importance Search Engine Optimisation and Social Networking play in the overall marketing strategy of any company with a web presence.

About Helen Fenby

Helen Fenby is the Visitor Centre Manager at one of Galloway's leading attractions, the Cream o' Galloway, a post she has held since 2002.

She is responsible for more than 40 staff, both seasonal and full time at Cream o' Galloway which attracts more than 70,000 visitors every year.

Prior to joining Cream o' Galloway, she worked at a major Millennium visitor attraction in Leicestershire.

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